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Tech firms face UK monitoring over efforts to curb AI deepfakes

By Imogen Howse ( September 9, 2026, 14:10 GMT | Insight) -- Tech platforms face active monitoring over their efforts to stop the spread of illegal intimate images — including AI-generated deepfakes — after the UK regulator announced a new enforcement program. Ofcom said on Wednesday that services should deploy “hash matching” or demonstrate equally effective safeguards by Sept. 30. Companies that ultimately breach their online safety duties could face fines of up to 10 percent of their global annual revenue.Tech firms now face active monitoring over their efforts to curb the spread of non-consensual intimate images — including AI-generated deepfakes — after the UK regulator opened a new enforcement program....

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