Better AI recommendations alone won’t secure UK patent protection
By Melissa Ritti ( October 2, 2026, 14:15 GMT | Comment) -- Emotional Perception AI’s neural network patent application has been rejected again, this time on remand from the UK Supreme Court, with the UK Intellectual Property Office finding the claimed media recommendation system obvious. The refusal leaves February’s change in the law intact while highlighting a common hurdle facing artificial intelligence-related applicants around the world — the ability to deliver improved results cannot, on its own, establish the technical advance needed to secure a patent.A bid by Emotional Perception AI to patent its media recommendation technology has been refused again by the UK Intellectual Property Office, despite the company’s landmark UK Supreme Court victory earlier this year....
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