Hims & Hers shared intimate health data with Meta, Snap, new US FTC complaint says

By Mike Swift ( November 11, 2026, 00:54 GMT | Insight) -- Hims & Hers now faces litigation filed by seven states and the US Federal Trade Commission that includes newly public allegations that the wellness retailer shared email address of millions of its customers with Meta Platforms and Snap, allowing the advertisers to identify individual people with mental health and sexual health issues. The states of Arizona, Florida, Nebraska, Ohio and Wisconsin joined Utah, California and the FTC on a new amended complaint, which includes extensive details about that data sharing that were redacted in the original complaint filed in July.Five additional states joined the US Federal Trade Commission in suing Hims & Hers on Tuesday over the San Francisco-based telehealth company's sharing of 10 million people's personal data with Meta Platforms and Snap, including newly public details about the alleged sharing of customers' mental and sexual health data....

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