AAI backs plaintiffs in on appeal in US antitrust case against Juul, Altria

( September 28, 2026, 22:31 GMT | Official Statement) -- MLex Summary: The American Antitrust Institute urged a US appeals court to affirm class certification in an antitrust case over Altria Group’s investment in Juul Labs and its effects on competition in the e-cigarette market. “The challenged conspiracy is strongly tied to California: Juul was headquartered there, key negotiations occurred there, and the alleged agreement by which Altria acquired a stake in JLI and exited the e-cigarette market was conceived and implemented there. Thus, applying the Cartwright Act to purchasers in Illinois Brick repealer states regulates substantial in-state conduct, not purely extraterritorial activity. The act's text, purpose, and controlling precedent all support such application,” it said. See attached file. ...

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