By Choltanutkun Tun-atiruj ( September 15, 2026, 08:58 GMT | Insight) -- Social-media platforms operating in Thailand will have to verify the identities of advertisers behind paid content from Nov. 1, under rules aimed at making online advertising traceable and helping authorities investigate technology-related crime. Thailand’s digital regulator has clarified that verification obligations can extend to brands, advertising agencies and foreign advertisers, depending on who places and pays for an advertisement.Thailand’s Electronic Transactions Development Agency, or ETDA, is preparing social-media platforms for new requirements to verify the identities of people placing paid advertisements in Thailand, with the rules taking effect on Nov. 1....
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