( July 31, 2026, 16:02 GMT | Official Statement) -- MLex Summary: Unlockd Media’s US antitrust case against Google over mobile advertising is not “the type the antitrust laws were intended to prevent,” an appeals court has ruled. The Court of Appeals for the Ninth Circuit affirmed dismissal, finding that the breadth of the alleged market makes it implausible that Unlockd’s removal would harm competition. “[A] market for the sale of digital advertising inventory spanning at least the US and potentially five other countries, containing numerous participants, and in which similar products continued to operate on the Play Store and AdMob after Unlockd’s removal. It is not plausible, ‘in light of basic economic principles,’ that removing a nascent startup from such a broad market materially affected market-wide prices or output,” the court said. See attached file. ...
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