UK intimate image abuse rules sharpen expectations for platforms, search engines
By Patricia Figueiredo ( May 18, 2026, 12:51 GMT | Insight) -- Platforms and search services should use hash-matching technology in the UK to detect non-consensual intimate images, including AI-generated deepfakes, under amendments to Ofcom’s codes confirmed. The measures form part of wider Online Safety Act changes expected this year. Services that choose not to follow the recommended approach demonstrate that alternative measures meet the same compliance duties.Online platforms and search providers face clearer UK expectations around the use of image-detection tools after regulator Ofcom confirmed Monday that amendments to its Illegal Content Codes will recommend the use of hash-matching technology to detect non-consensual intimate images, including AI-generated deepfakes....
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