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One year in, Trump FTC focused on kids privacy, light-touch AI rules

By Mike Swift ( January 28, 2026, 00:19 GMT | Comment) -- One year into US Federal Trade Commission Chairman Andrew Ferguson’s leadership of the “Trump-Vance FTC," the Bureau of Consumer Protection’s regulatory philosophy on data privacy and artificial intelligence is coming into clear focus: a tight emphasis on kids; a significant departure light-touch regulation on AI; and much less focus on adtech privacy. While the pace of enforcement has been slow during Ferguson's first year, that's typical when FTC administrations change, and the agency is expected to be an active enforcer of the new Take It Down Act and new regulations for the Children's Online Privacy Protection Act.One year into US Federal Trade Commission Chairman Andrew Ferguson’s leadership of the agency, the Bureau of Consumer Protection’s regulatory philosophy on data privacy and artificial intelligence is moving into clearer focus....

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