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Stay right side of GDPR if you want to use agentic AI, UK regulator says

By Frank Hersey and Matthew Newman ( September 30, 2025, 15:31 GMT | Insight) -- Companies must honor existing data protection rules if they hope to both gain sufficient public trust to use new agentic AI services and to avoid regulatory action, the head of the UK privacy authority said. He sees upcoming codes of practice on AI as a significant development in the UK legislative landscape, and industry as being heavily involved in developing them.UK companies that want to roll out agentic AI services that rely on personal data must stick to privacy laws to ensure they hold the public’s trust and avoid regulatory action, the country's chief data protection enforcer said....

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