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Boots Retail pleads guilty to breaching Irish sales pricing rules

( May 26, 2025, 14:41 GMT | Official Statement) -- MLex Summary: Pharmacy and beauty chain Boots Retail today pleaded guilty to breaking Irish sales pricing legislation, in Dublin District Court. The Competition and Consumer Protection Commission brought a prosecution against the company following online sweeps carried out over the 2023-2024 winter sales season, including Black Friday, the CCPC said today. The legislation, introduced in 2022, requires traders to base any discount on the lowest price in at least the previous 30 days, and to indicate it clearly on any price tag or advertisement.Statement follows. ...

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