Celsius hit with trademark infringement counterclaim in US energy drink row
By Nick Robertson ( April 11, 2025, 15:57 GMT | Insight) -- Health drink maker Eniva USA accused Celsius Holdings of trademark infringement yesterday in the District of Minnesota in its answer and counterclaims to Celsius’s complaint seeking a declaration of trademark noninfringement for its own “Vibe” energy drink product line. The counterclaims add to a long-running dispute that is already in front of the Trademark Trial and Appeal Board.Weeks after Celsius Holdings filed suit seeking a declaratory judgment of trademark noninfringement against health drink maker Eniva USA, Eniva fired back with an answer and counterclaims yesterday, bringing trademark infringement claims against the energy drink giant....
Prepare for tomorrow’s regulatory change, today
MLex identifies risk to business wherever it emerges, with specialist reporters across the globe providing exclusive news and deep-dive analysis on the proposals, probes, enforcement actions and rulings that matter to your organization and clients, now and in the longer term.
Know what others in the room don’t, with features including:
- Daily newsletters for Antitrust, M&A, Trade, Data Privacy & Security, Technology, AI and more
- Custom alerts on specific filters including geographies, industries, topics and companies to suit your practice needs
- Predictive analysis from expert journalists across North America, the UK and Europe, Latin America and Asia-Pacific
- Curated case files bringing together news, analysis and source documents in a single timeline
Experience MLex today with a 14-day free trial.