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Google adtech class action in Australia to focus on antitrust, not consumer, claims

By James Panichi ( March 6, 2025, 03:53 GMT | Insight) -- A class-action lawsuit targeting Google over allegations the search giant engaged in anticompetitive adtech practices is set to focus almost entirely on Australia’s antitrust rules, despite some of the claimants lodging court action under consumer law. MLex understands that while the second class-action group, led by Melbourne-based firm Maurice Blackburn, has filed its Federal Court of Australia lawsuit claiming violations of consumer law, the thrust of its case will center on competition law.The Australian lawsuit targeting Google over allegations that the search giant engaged in anticompetitive adtech policies is set to focus almost entirely on Australia’s antitrust provisions, despite some of the claimants in the class action lodging documents under consumer law....

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