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Danone backs CMA focus in UK baby-formula study

By Jon Menon ( November 8, 2024, 11:43 GMT | Insight) -- Danone, the UK’s biggest provider of baby formula, has backed the antitrust regulator’s move to focus on enhancing information of products as a means to boost competition. The Competition and Markets Authority may recommend better public health messaging, clearer labeling and the enforcement of existing regulations after finding that some parents are "paying over the odds." The regulator is seeking comments on its provisional findings and potential remedies until Nov. 29.Danone, the UK’s biggest provider of baby formula, has welcomed the antitrust regulator’s move to focus on enhancing information for parents as a means to boost competition....

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