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Apple to start policing privacy update for app developers' ad tracking

By Matthew Newman* ( January 18, 2021, 17:20 GMT | Insight) -- Apple is to start forcing app developers to prompt users to permit or refuse data sharing with websites in the spring, the company has said, ending a period of delay to allow advertisers to adjust to the new policy. Advertising industry groups in France filed a complaint about the plan — part of Apple’s updated privacy tools in iOS 14 — and Apple’s rollout plans may put pressure on the French competition authority to make a quick decision on granting an injunction.Apple is to start forcing app developers to prompt users to permit or refuse data sharing with websites in the spring, the company has said, ending a period of delay to allow advertisers to adjust to the new policy. ...

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