Mailchimp use by magazine barred under GDPR in Bavaria in first Schrems II prohibition (*update)
By Matthew Newman and Cynthia Kroet ( March 26, 2021, 17:31 GMT | Insight) -- US e-mail marketing service Mailchimp can’t be used by a Munich fashion magazine because the publisher failed to comply with EU data protection rules on transfers to the US in the wake of EU judges' landmark Schrems II ruling last year, a German data protection authority has said. The move is significant as it's the first time that a European watchdog has intervened against an EU-based company’s data transfers to the US.US e-mail marketing service Mailchimp can’t be used by a Munich fashion magazine because the publisher failed to comply with EU data protection rules on transfers to the US as interpreted by EU judges' landmark Schrems II decision....
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