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US FTC cracks down on deceptive claims from AI companies, business schemes

By Amy Miller ( September 26, 2024, 00:30 GMT | Insight) -- Companies and business ventures misusing and exploiting artificial intelligence to deceive or harm consumers are being snared in the US Federal Trade Commission’s latest enforcement sweep, “Operation AI Comply." The cases show how companies and ventures are taking advantage of the “hype” surrounding AI to lure consumers into “bogus schemes,” the FTC said, and how AI-powered tools can “turbocharge” their deception.Companies and business ventures misusing and exploiting artificial intelligence to deceive or harm consumers have been snared in the US Federal Trade Commission’s latest enforcement sweep, “Operation AI Comply,” the agency announced today....

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