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South Korean e-commerce giant Coupang appeals KFTC sanctions over alleged self-preferencing

By Jenny Lee ( September 9, 2024, 01:24 GMT | Insight) -- South Korean e-commerce giant Coupang has taken its fight with the country's competition watchdog to court. MLex has learned the company submitted an appeal with the Seoul High Court on Sept. 5, challenging a fine of $121.5 million and corrective orders imposed by the Korea Fair Trade Commission for allegedly manipulating search rankings and using employee reviews to unfairly promote its private-brand products. South Korean e-commerce giant Coupang has taken its fight with the country's competition watchdog to court....

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