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Japan’s power industry regulator proposes sales guidelines ahead of retail market deregulation

By Takehiko Kumakura ( December 7, 2015, 06:20 GMT | Insight) -- Japan’s electricity regulator is creating sales guidelines for retailers as the nation braces for full market deregulation next year. The move comes in response to concerns that escalating competition may lead to sales strategies that would mislead consumers. Some companies may also offer artificially low prices in an attempt to drive out rivals and eventually dominate the market. Japan’s electricity regulator is creating sales guidelines for retailers as the nation braces for full market deregulation next year. The move comes in response to concerns that escalating competition may lead to sales strategies that would mislead consumers. Some companies may also offer artificially low prices in an attempt to drive out rivals and eventually dominate the market. ...

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