This is the new MLex platform. Existing customers should continue to use the existing MLex platform until migrated.
For any queries, please contact Customer Services or your Account Manager. Dismiss

Japan's Dentsu confirms involvement, blows whistle on Indian ad cartel

By Freny Patel ( June 20, 2025, 10:22 GMT | Insight) -- Dentsu India, the Indian subsidiary of the Japanese advertising behemoth, has confirmed its role as the whistleblower in the ongoing investigation into alleged advertising rate fixing. The revelation stems from Dentsu's leniency application to the Competition Commission of India in February 2024, a proactive move described by a Dentsu India spokesperson as an internal decision to drive reform rather than a reaction to external pressure. Following Dentsu's disclosure, the CCI reportedly conducted dawn raids on several prominent advertising agencies and industry associations in March this year.Japan's advertising giant has confirmed that its Indian arm was the whistleblower in the ongoing investigation into the alleged collusion in fixing advertising rates....

Prepare for tomorrow’s regulatory change, today

MLex identifies risk to business wherever it emerges, with specialist reporters across the globe providing exclusive news and deep-dive analysis on the proposals, probes, enforcement actions and rulings that matter to your organization and clients, now and in the longer term.


Know what others in the room don’t, with features including:

  • Daily newsletters for Antitrust, M&A, Trade, Data Privacy & Security, Technology, AI and more
  • Custom alerts on specific filters including geographies, industries, topics and companies to suit your practice needs
  • Predictive analysis from expert journalists across North America, the UK and Europe, Latin America and Asia-Pacific
  • Curated case files bringing together news, analysis and source documents in a single timeline

Experience MLex today with a 14-day free trial.

Start Free Trial

Already a subscriber? Click here to login

Related Sections