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Maryland law spotlights momentum — and limits — of US state surveillance pricing bans

By Maria Dinzeo ( April 29, 2026, 00:52 GMT | Comment) -- Maryland has become the first state to restrict “surveillance pricing,” as lawmakers across the US seek to curb the use of personal data to tailor prices, though advocates warn many proposals include loopholes that could blunt their effect.States across the nation, and the federal government, are trying to curb the use of personal information to set prices. Maryland became the first to actually do it, as governor Wes Moore on Tuesday signed into law a bill that bars grocery stores from setting personalized prices based on a consumer’s data....

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