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Comment: Google's description of 'Jedi Blue' clarifies states' US antitrust complaint

By Mike Swift and Michael Acton ( April 9, 2021, 17:43 GMT | Comment) -- A new US court filing by Google fills out the core of the states’ argument that Google broke the antitrust laws by divvying up the display advertising market with Facebook through a combination of price-fixing and “insider trading." In its filing, Google made a technical error that resulted in the exposure of details in the states' case that the states themselves had not provided.Google's promise of a 10 percent “win rate” for Facebook in display advertising auctions is at the heart of the argument by a group of US states that Google manipulated its ad auctions not only to favor itself, but to reward its biggest rival for failing to compete....

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